Royal Enfield February 2024 Sales, Steady YoY Growth Amidst Slight MoM Dip

Gargi|Updated on:02-Mar-2024 08:51 AM

Share via:

9,374 Views

ByGargi

Updated on:02-Mar-2024 08:51 AM

9,374 Views

Royal Enfield's February 2024 sales showcased resilient year-over-year growth despite a slight month-over-month decline, affirming its market dominance and enduring popularity.

Royal Enfield February 2024 Sales, Steady YoY Growth Amidst Slight MoM Dip — Royal Enfield February Sales Report

Key Highlights:

Royal Enfield witnessed YoY growth of 6.12%.
RE encountered a slight MoM decline of 0.33%.
RE above 350cc segment witnessed YoY growth of 45.20%.
RE export sales surged by 12.73% YoY.

In February 2024, Royal Enfield, renowned as India’s premier classic motorcycle manufacturer, continued to demonstrate its prowess in the motorcycle market. Despite encountering a slight Month-over-Month (MoM) decline, the company showcased resilience with a commendable Year-over-Year (YoY) growth.

This report delves into the sales performance of Royal Enfield for February 2024, analyzing both its <350cc and >350cc portfolios, alongside domestic and export sales figures.

Royal Enfield: YoY Sales Performance

Royal Enfield Motorcycle	Feb’24	Feb’23	Difference	Growth% (YoY)
<350 cc	66,157	64,810	1,347	2.08
>350 cc	9,778	6,734	3,044	45.20
Domestic	67,922	64,446	3,476	5.39
Export	8,013	7,108	905	12.73
Total	75,935	71,554	4,381	6.12

Total Sales Performance: Royal Enfield reported a total sales figure of 75,935 units in February 2024, marking a substantial YoY growth of 6.12% compared to February 2023.

Segment-wise Analysis:

<350cc Portfolio: Despite encountering a minor MoM decline of 2.16%, this segment demonstrated a commendable YoY growth of 2.08%, contributing 66,157 units to the overall figures.

>350cc Portfolio: Royal Enfield's portfolio above 350cc witnessed remarkable YoY growth of 45.20%, with a total of 9,778 units sold.

Domestic and Export Sales:

Domestic Sales: With 67,922 units sold domestically, Royal Enfield experienced a YoY growth of 5.39%.

Export Sales: International markets witnessed a substantial YoY growth of 12.73%, with 8,013 units shipped globally.

Also Read: Hero Vida V1 Plus E-Scooter Relaunched at Rs 1.15 lakh, priced Rs 30,000 less than V1 Pro

Royal Enfield: MoM Sales Performance

Royal Enfield Motorcycle	Feb’24	Jan’23	Difference	Growth% (YoY)
<350 cc	66,157	67,620	-1,463	-2.16
>350 cc	9,778	8,567	1,211	14.14
Domestic	67,922	70,556	-2,634	-3.73
Export	8,013	5,631	2,382	42.30
Total	75,935	76,187	-252	-0.33

Total Sales Performance: Royal Enfield's total sales in February 2024 saw a marginal MoM decline of 0.33% compared to January 2024.

Segment-wise Analysis:

<350cc Portfolio: This segment experienced a MoM decline of 2.16%, contributing 66,157 units to the total sales.

>350cc Portfolio: Royal Enfield's >350cc portfolio displayed a significant MoM growth of 14.14%, with 9,778 units sold.

Domestic and Export Sales:

Domestic Sales: The company observed a MoM decline of 3.73% in domestic sales, amounting to 67,922 units.

Export Sales: International markets witnessed an impressive MoM growth of 42.30%, with 8,013 units shipped globally.

Overview of Sales Performance:

Royal Enfield reported a total sales figure of 75,935 units in February 2024, indicating a marginal MoM decline of 0.33% compared to January 2024. However, in comparison to February 2023, the company witnessed a noteworthy YoY growth of 6.12%.

CarBike360 Says

Royal Enfield's February 2024 sales report demonstrates a commendable YoY growth trajectory across segments, reflecting its enduring popularity and market dominance. While encountering minor MoM setbacks in certain areas, the company's overall performance remains robust, underscoring its resilience in the motorcycle industry. With a diverse portfolio catering to diverse consumer preferences, Royal Enfield is well-positioned for continued success in the future.

More News

Upcoming Skoda Compact SUV Again Spotted on Indian Roads; Check Details

Skoda's upcoming compact SUV for India, competing with the Kia Sonet and Maruti Brezza, features a design reminiscent of the Kushaq with LED daytime running lamps and a signature grille. Powered by a 1.0-litre TSI petrol engine delivering 113 bhp and 178 Nm of torque, it offers 6-speed manual and automatic gearbox options, built on the MQB-A0-IN platform.

18-May-2024 10:29 AM

Read Full News

Upcoming Skoda Compact SUV Again Spotted on Indian Roads; Check Details

18-May-2024 10:29 AM

Read Full News

Mahindra Bookings Piling Up for SUVs | 2.2 Lakhs Units yet to deliver

Check Out Mahindra Bookings for SUVs. With a staggering 2.2 Lakhs Units still awaiting delivery, the Scorpio and Thar models are leading the pack in terms of bookings.

18-May-2024 07:54 AM

Read Full News

Mahindra Bookings Piling Up for SUVs | 2.2 Lakhs Units yet to deliver

Check Out Mahindra Bookings for SUVs. With a staggering 2.2 Lakhs Units still awaiting delivery, the Scorpio and Thar models are leading the pack in terms of bookings.

18-May-2024 07:54 AM

Read Full News

Carbike360 Weekly Wrap Up: BMW, Maruti, Kawasaki and TVS new Launches and more

Get the scoop on the latest launches from BMW, Maruti, Kawasaki, TVS, and more in the Carbike360 Weekly Wrap Up - your go-to source for automotive news.

18-May-2024 06:58 AM

Read Full News

Carbike360 Weekly Wrap Up: BMW, Maruti, Kawasaki and TVS new Launches and more

Get the scoop on the latest launches from BMW, Maruti, Kawasaki, TVS, and more in the Carbike360 Weekly Wrap Up - your go-to source for automotive news.

18-May-2024 06:58 AM

Read Full News

TVS Apache RTR Black Edition Launched: A New Aesthetic Rival in the 160cc Segment

Introducing the TVS Apache RTR Black Edition, the latest contender in the 160cc segment. Unleash its sleek design and impressive features.

17-May-2024 01:43 PM

Read Full News

TVS Apache RTR Black Edition Launched: A New Aesthetic Rival in the 160cc Segment

Introducing the TVS Apache RTR Black Edition, the latest contender in the 160cc segment. Unleash its sleek design and impressive features.

17-May-2024 01:43 PM

Read Full News

Kia Introduces Lease Program in India- Prices Start At Rs. 22000

Kia has launched a lease program in India, offering customizable lease terms from 24 to 60 months in major cities. Partnering with ORIX, the program eliminates insurance, maintenance, and resale concerns, allowing customers to drive Kia cars without a down payment and upgrade models after the lease term.

17-May-2024 01:12 PM

Read Full News

Kia Introduces Lease Program in India- Prices Start At Rs. 22000

17-May-2024 01:12 PM

Read Full News

Wait For Tata Altroz Racer or Buy Hyundai i20 N Line? Here’s What You Should Know

Tata Motors is gearing up to launch the sportier Altroz Racer, set to rival Hyundai's i20 N Line in India. Both promise unique interiors, modern features, and powerful engines. While the i20 N Line emphasizes a spirited drive, the Altroz Racer may offer affordability and aggressive styling. Pricing starts at around Rs. 9 lakh.

17-May-2024 09:14 AM

Read Full News

Wait For Tata Altroz Racer or Buy Hyundai i20 N Line? Here’s What You Should Know

17-May-2024 09:14 AM

Read Full News