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Bajaj Auto’s April 2024 sales report shows a notable 18.68% growth YoY, with domestic and export sales up by 19.32% and 17.60% respectively. The Pulsar NS400 launch is expected to further boost sales.

Key Highlights:
Bajaj Auto’s sales report analyses suggest that the company has witnessed significant growth of 18.68% in April 2024 compared to last year in the same month. The overall year-over-year (YoY) and month-over-month (MoM) sales figures, showcases substantial increase in both domestic and export sales. Through this analysis, let’s gain insights into Bajaj's market position and performance in the sales report of April 2024.
Particulars | April’24 | April’23 | Difference | Growth% YoY |
Domestic | 2,16,950 | 1,81,828 | 35,122 | 19.32 |
Export | 1,24,839 | 1,06,157 | 18,682 | 17.60 |
Total | 3,41,789 | 2,87,985 | 53,804 | 18.68 |
Bajaj’s domestic sales has witness an impressive sales growth of 19.32% on YoY basis. In April 2024 the company has sold 2,16,950 units compared to 1,81,828 units in April 2023. Talking about the export sales performance, the brand has showcased impressive rise of 17.60% of YoY growth, compared to April 2024. Bajaj has sold 1,24,839 units in April 2024 compared to 1,06,157 units in April 2023.
In total, 3,41,789 units were sold in April 2024, domestic plus export, which has resulted into 18.68% of sales increment in April 2024 compared to 2,87,985 units sales of April 2023.
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Particulars | April’24 | March’24 | Difference | Growth% MoM |
Domestic | 2,16,950 | 1,83,004 | 33,946 | 18.55 |
Export | 1,24,839 | 1,30,881 | -6,042 | -4.62 |
Total | 3,41,789 | 3,13,885 | 27,904 | 8.89 |
Analysing the Month-on-month, domestic sales, we can see that the sale has increased by 18.55%, indicating a strong domestic demand, compared to 1,83,004 units production in March, 2024. On the other hand, export MoM sales experienced a minor decline of 4.62% with 1,24,839 units of sales in April compared to 1,30,881 units in March 2024. However, the overall sales increased by 8.89% from March 2024 with a production sum of 3,13,885 units to 3,41,789 units in April 2024.
Since the arrival of 2024, Bajaj has aggressively been updating its existing Pulsar lineup. Which has helped the brand to gain dominant momentum in the two-wheeler segment. Along with this, with the launch of Pulsar NS400, it is expected that the market dynamics will unfold in favour of Bajaj. With its attractive features, including a 373cc engine, top-notch performance, and variety of colour options, the NS400 has the potential to bring positive sales growth in the upcoming months of 2024.
Bajaj Auto's impressive YoY sales growth of 18.68% in April 2024, along with a substantial MoM increase of 8.89%, reflects the company's strong market presence and consumer demand. With the launch of Pulsar NS400Z, Bajaj's product portfolio will get strengthened and is likely to contribute positively to future sales figures.
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