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Gain valuable insights into the sales performance of Mahindra & Mahindra (M&M) in December 2023 through our comprehensive overview.
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Mahindra & Mahindra (M&M), a prominent player in the automobile industry, displayed a commendable performance in its sales figures for December 2023. The company showcased a promising growth trajectory, demonstrating resilience amidst market challenges.
M&M reported a 6% year-on-year (YoY) increase in total auto sales for December 2023, reaching 60,188 vehicles compared to 56,677 units in December 2022. This growth reflects the company's sustained efforts and strategic positioning in the market.
The total exports experienced a decline of 41%, reaching 1,819 units from 3,100 units YoY. This decline may highlight certain challenges in the international market, prompting potential areas for strategic improvement.
M&M exhibited significant growth in the domestic Passenger Vehicles segment, marking a notable 24% rise to 35,174 units from 28,445 units in December 2022. This surge underlines the company's strong foothold and consumer confidence in its PV offerings.
Within the Utility Vehicles segment, M&M achieved remarkable growth in the domestic market, selling 35,171 vehicles, reflecting a 24% increase from the previous year. Inclusive of exports, the total figures reached 36,349 vehicles. This segment's robust performance emphasizes M&M's proficiency in catering to diverse consumer preferences.
Domestic sales for Commercial Vehicles stood at 17,888 units, showcasing M&M's commitment to the commercial sector. Veejay Nakra, President, Automotive Division, M&M Ltd., acknowledged challenges in select parts affecting sales, affirming the company's proactive stance in addressing supply chain complexities.
Mr. Nakra's statement regarding the sales growth of 24% in SUVs despite supply challenges signals M&M's resilience and proactive approach in navigating obstacles.
Sales Category | Units Sold (Dec'23) | Growth Rate (%) |
Total Auto Sales | 60,188 | 6% YoY |
Total Exports | 1,819 | -41% YoY |
Domestic PV Sales | 35,174 | 24% YoY |
Domestic Utility Vehicles | 35,171 | 24% YoY |
Total CV Domestic Sales | 17,888 | - |
Mahindra & Mahindra (M&M) continues to showcase its prowess in the automotive sector despite challenges, leveraging its strengths to navigate complexities and sustain growth in key market segments.
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