Maruti Suzuki Fronx: Compact SUV Gets a New Delta+ (O) Variant with 6 Airbags; Details

Key Highlights:

• Maruti's Fronx SUV introduces Delta+ (O) variant with 6 airbags.
• Priced Rs. 15000 higher than Delta+, it enhances safety.
• Targets rising demand for safety amidst competitive market.
• Counters Tata Nexon and Mahindra 3XO with upgraded safety.
• Ensures affordability while meeting consumer safety expectations effectively.

Maruti Suzuki Fronx Delta+ (O) Variant: Maruti Suzuki has recently introduced a new Delta+ (O) variant of its popular compact SUV, Fronx in India. The new variant comes with enhanced safety with 6 airbags and it sits between the already available Delta+ and Zeta variants. The new Delta+ (O) seems to be a strategic move by the automaker to fulfil the rising demand for safety features among consumers. It is worth noting that the new variant is not available with a 1.0 turbo petrol engine, but it is a great upgrade if we see safety enhancements.

Fronx Delta+ Variant: What it Gets?

The new Delta+ (O) variant comes with 6 airbags which is a major upgrade in the mid-spec variants. Previously, there was no mid-spec variant with 6 airbags as the Delta+ variant gets dual front airbags which does not meet the safety needs of the masses. However, the gap is now filled with the introduction of a new and affordable variant with 6 airbags. The new and safer Fronx variant costs just Rs. 15000 more than the Delta+ variant.

Why This Update?

The major reason behind the introduction of the new affordable variant with 6 airbags is the increasing competition in the compact SUV segment. It seems to be a counter-action after the introduction of a new variant of Tata Nexon which eventually decreased the prices of the compact SUV, now starting at Rs. 8 lakh.

The Nexon’s new base Smart (O) variant is Rs. 15000 less than the previously available Smart variant. Tata Motors also seems to have taken this step to counter the Mahindra 3XO’s hype in the respective segment which has been recently launched with a competitive price tag of Rs. 7.49 lakh.

Maruti Fronx Delta+ (O) Variant Price

Maruti Suzuki has launched the Delta+ (O) variant with a starting price tag of Rs. 8.93 lakh which goes up to Rs. 9.43 lakh for the 1.2-litre AGS ESP variant. 

CarBike360 Says

Maruti Suzuki's introduction of the Delta+ (O) variant for the Fronx compact SUV is a commendable move, addressing the escalating demand for enhanced safety features among consumers. By bridging the gap with 6 airbags, Maruti has strategically countered competitors like Tata Nexon and Mahindra 3XO. This upgrade not only meets safety needs but also maintains competitive pricing, ensuring a win-win for safety-conscious buyers.