Royal Enfield Sells 86,559 Motorcycles in April 2025, Sees 5.73% YoY Growth but 14% MoM Dip

Royal Enfield reported total sales of 86,559 units in April 2025, posting a 5.73% YoY growth but facing a 14.32% MoM decline after a strong March performance.

By prayag

May 05, 2025 10:05 AM

24.66k

India’s iconic retro-modern motorcycle manufacturer, Royal Enfield, has wrapped up April 2025 with a total dispatch of 86,559 units. While the company shows strong annual progress, April turned out to be a mixed bag, marked by a notable dip in sales compared to the previous month. Let’s dive into the numbers for a comprehensive analysis.

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Overall Sales Overview

Metric	Units Sold	Change vs Apr ’24	Change vs Mar ’25
April 2025	86,559	+5.73% (+4,689 units)	-14.32% (-14,462 units)
April 2024	81,870	—	—
March 2025	1,01,021	—	—

Despite achieving Year-on-Year (YoY) growth thanks to a robust product portfolio and increasing global presence, Month-on-Month (MoM) analysis indicates a substantial slowdown, with over 14,000 units fewer motorcycles dispatched than in March.

Segment-wise Sales Breakdown

Royal Enfield's 350 cc:

Metric	Units Sold	Contribution to Total	YoY Change	MoM Change
April 2025	74,282	85.82%	+1.94% (+1,416 units)	-14.92% (-13,030 units)
April 2024	72,866	—	—	—
March 2025	87,312	—	—	—

Royal Enfield’s bread-and-butter models, including the Classic 350, Hunter 350, Bullet 350, Meteor 350, and the newly introduced Goan Classic 350, continue to dominate.

While the YoY growth suggests steady consumer demand, the MoM dip reflects market headwinds or a post-festive cooldown after March’s strong finish.

Royal Enfield's 350cc+ category performance:

Metric	Units Sold	Contribution to Total	YoY Change	MoM Change
April 2025	12,277	14.18%	+36.35% (+3,273 units)	-10.45% (-1,432 units)
April 2024	9,004	—	—	—
March 2025	13,709	—	—	—

This includes RE’s higher displacement models like the Scram 440, Himalayan 450, Guerrilla 450, Super Meteor 650, Shotgun 650, Bear 650, and Classic 650.

Market wise sales distribution

Market	Units Sold (Apr 2025)	Share of Total	YoY Growth	MoM Growth
Domestic	76,002	87.80%	+1.28%	-13.68%
Exports	10,577	12.20%	+54.52%	-18.61%

The domestic market still accounts for the lion’s share of Royal Enfield’s sales, but the export surge, especially with new launches in countries like Nepal, showcases the brand’s expanding global appeal.

The CEO's Statement & Market Sentiment

B Govindarajan, CEO of Royal Enfield, remarked, “After achieving the million-unit sales milestone in the past financial year, this year is also off to a flying start. In April, we introduced the 2025 Hunter 350 in new colourways at HunterHood, a celebration not just of the motorcycle’s agility and youthful spirit but of the vibrant community that’s at the heart of everything we do at Royal Enfield.”

He emphasised the brand’s community-first approach and its continuous international expansion, including the launch of the Classic 350 in Nepal, as a key growth driver in 2025.

Conclusion

With a strong portfolio and increasing international presence, Royal Enfield remains on track for long-term growth, but the coming months will be crucial to reclaim momentum and consolidate its gains from FY24-25.

Also Read: TVS Motor Reports 15.71% YoY Growth in April 2025, Powered by Strong 2W & Export Performance