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Maruti Suzuki India made an announcement that the Swift hatchback has made a new record of 23 lakh unit sales. The milestone has been achieved in 15 years since the first-gen Swift came in the market in the year 2005.
The Maruti Swift announced 15 lakh sales in the year 2016, and the brand has taken four years to achieve the 23 lakh sales mark. The Maruti Suzuki Swift comes in the compact hatchback category, and mainly competes with the Hyundai Grand i10 and Ford Figo.
Maruti Suzuki India made an announcement that the Swift hatchback has made a new record of 23 lakh unit sales. The milestone has been achieved in 15 years since the first-gen Swift came in the market in the year 2005. This car played an important role in changing the fortune of the carmaker when it was difficult for the brand to sell an ageing range of Maruti cars. The hatchback has been one of the top-sellers for the Indo-Japanese carmaker since it was introduced. The current generation Swift was first introduced in the Indian market at the 2018 Auto Expo.
Shashank Srivastava, the Executive Director (Marketing & Sales) of Maruti Suzuki India Limited, commented on this achievement by saying that Maruti Suzuki Swift has over 2.3 million happy customers and has also been the top-selling premium hatchback in India for the past 15 years. Even though there was a negative impact of COVID-19, the car sold over 160,700 units in the year 2020, which helped the company to become the top brand in terms of orders. He further said that the brand wants to thank its loyal customers for their constant support and trust in Swift. He said that he has confidence that with continuous customer support Swift will achieve many more milestones in the future as well.
Initially, the brand was able to achieve 5 lakh sales milestone for Maruti Suzuki Swift in 5-years, but later the car achieved the next 5-lakh sales in just a span of 3 years. The Maruti Swift announced 15 lakh sales in the year 2016, and the brand has taken four years to achieve the 23 lakh sales mark. The Maruti Suzuki Swift comes in the compact hatchback category, and mainly competes with the Hyundai Grand i10 and Ford Figo. Last year Maruti had sold 160,700 units of the Swift. Hyundai sold around 82,000 units of the Grand i10 hatchback. Ford, on the other hand, was able to sell only 2,600 units of the Figo hatchback in the year 2020.
The Maruti Suzuki Swift comes in petrol, as well as, diesel options. The petrol engine is a 1.2-litre K12 4-litre engine that produces 82 bhp of max power and 113 Nm of peak power. The diesel engine, on the other hand, is a 1.3-litre 4-cylinder DDiS engine that produces 74 bhp of max power and 190 Nm of peak torque. Both the engines come with a 5-speed manual gearbox as standard and a 5-speed automatic unit as optional. According to the brand, the petrol version returns 22 kmpl of mileage while the diesel model offers 28.4 kmpl.
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