Tata Motors Gears Up for Onam in Kerala with Big Benefits and Discounts up to Rs 2 Lakh

​Tata Motors is set to make this festive season special for Indian customers. This has already started with the upcoming Onam in Kerala. Tata Motors has recently launched a festive campaign, ‘Kerala Comes Together With Tata Motors,’ blending attractive offers with a strong cultural connection. This festive campaign will go live from July 25, 2025, to September 30, 2025.

For this campaign, the promotional film features the iconic Malayalam track “Nada Nada” by Avial, underscoring the brand’s effort to resonate deeply with the local ethos. The brand will give hefty discounts on every model under the portfolio, whether petrol-powered SUVs or electric hatchbacks. Tata Motors aims to be right at the heart of Kerala’s Onam celebrations—not just as a carmaker, but as a cultural companion.

Attractive Festive Benefits Across the Line-Up

The company has announced some of the year’s most generous Onam discounts. The customers will receive special benefits up to Rs 2,00,000 on passenger and electric vehicles with delivery as part of Onam bookings. In the ICE category, models like the Altroz receive up to Rs 1,00,000 off, while Punch buyers can avail up to Rs 65,000 in benefits.

Furthermore, the most premium SUVs under the portfolio, like the Safari and Harrier, also come with festive savings of Rs 75,000 each. The brand also made exciting offers to customers who were prepared to purchase their first green mobility. A discount of up to Rs 2 lakh will be given to the most well-known Curvv EV. While the Tiago EV and Nexon EV buyers have to enjoy savings of up to 1 lakh.

Enhanced Service and EV Support Network

The brand will also ensure to rectify the seamless workflow of already established dealership networks. In Kerala, the brand has strengthened its service network, integrating with 622 passenger vehicle service bays in 83 workshops. A dedicated EV battery repair center with a technician training facility is being established in both rural and urban areas across the states.

A Central Diagnostics Command Center provides real-time support for quicker repairs. For EV owners, Tata has set up a dedicated battery repair center in Kochi. The digitally enabled Roadside Assistance program further assures response within 60 minutes in cities and 90 minutes on highways.

Conclusion

Tata Motors will embrace this year’s festive campaign as designed to enhance the overall buying experience with attractive discount offers. Even easy finance options are also available for customers. Kerala customers genuinely benefit from Tata Motors' Onam offers with substantial discounts, flexible financing, and enhanced service accessibility. This supportive approach, combined with cultural resonance, is likely to drive strong sales growth, making Tata a preferred choice this festive season among Kerala buyers.

Also Read: The all-new 2025 Tata Safari Adventure X+ First Look Revealed in India