August 2025 Indian Car Sales Report: Hyundai Bounced Back At Second Spot, While Mahindra Slipped to Fourth

August 2025 saw varied trends in India’s passenger car market. This report breaks down every major OEM’s sales, market share, and growth, highlighting shifts and standout performers.

By Utsav Chaudhary

1.24k

Sep 11, 2025 10:55 am IST

The Indian automotive market has experienced a dynamic alteration in the month of August 2025. The automotive industry sold around 327,719 units across the country, which is slightly lower than the 354,273 units that had been dispatched in August 2024. While overall numbers have slightly contracted compared to last year’s result. The sales remain unparalleled ahead of the revised GST prices for the second quarter of the 2025 season.

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The month of August 2025 saw a decline due to customers' delayed purchases, and most customers made plans to purchase the commodity during the next month as the festival approached. Crucial trends and growth pockets hint at the evolving strategies and resilience of the top OEMs in the region. Hyundai clinched the second spot as its competition with Mahindra was fierce. Let us check out the possible outcomes and break down the sales figures, offering concise insights within the industry.

Top 14 Car Brands Sales Report in August 2025

Rank	OEM	August 2025 Sales	August 2024 Sales	YoY Growth (%)
1	Maruti Suzuki	1,31,278	1,43,075	-8.2%
2	Hyundai	44,001	49,525	-11.2%
3	Tata	41,001	44,142	-7.1%
4	Mahindra	39,399	43,277	-9.0%
5	Toyota	29,302	28,589	2.5%
6	Kia	19,608	22,523	-12.9%
7	MG	6,578	4,571	43.9%
8	Skoda	4,971	2,772	79.3%
9	Honda	3,850	5,326	-27.7%
10	Renault	3,015	3,018	-0.1%
11	VW	2,719	3,577	-24.0%
12	Nissan	1,384	2,263	-38.8%
13	Citroen	403	1,275	-68.4%
14	Jeep	210	340	-38.2%
	TOTAL	3,27,719	3,54,273	-7.5%

The month of August 2025 was a transitional month for every brand. Several brands have seen a surge in sales, while Tata, Maruti, and Mahindra have faced a subtle decrease in growth sales in August 2025. Toyota, MG, and Skoda are gradually increasing the trajectory of sales growth. Let's look at the top fourteen car brands and how they performed in August 2025.

1. Maruti Suzuki

Maruti Suzuki once again proved that it is the Indian automotive king. The Indian brand retained its dominant market position despite an 8.2% YoY decline, clocking 1,31,278 units. However, the brand was able to sell around 1,43,075 units in August 2024. Yet, its market share remains robust at 40.1%, reaffirming its brand loyalty and scale in the Indian landscape.
On the other hand, the brand was able to sell 137,776 units in July 2025, which is more than what it sold in August 2025. This signifies a slight drop of 4.7% in the month-on-month analysis. Thus, with such a result, Maruti Suzuki India Limited has lost around 0.3% market share from August 2024 to August 2025.

2. Hyundai

Hyundai Motor India has reported sales of 44,001 units in August 2025, representing an 11.2% fall Y-o-Y. The marginal rise is estimated to be around 0.1% monthly. Thus showing a decrease in terms of sales figures. Hyundai’s efforts to stabilize volumes are underscored by a steady 13.4% market share that signals strategic robustness in a competitive market. Even the brand experienced a loss of 0.6% when comparing the market share changes from August 2024 to August 2025.

3. Tata Motors

Tata Motors is one of the few car brands on the list that saw mixed performances in the month of August 2025. With 41,001 units sold, it suffers a shortage of approximately 3000 units when compared with the 44,142 units dispatched in August 2024. The Indian brand shows a modest 7.1% contraction Y-o-Y but a 3.7% M-o-M surge in accordance with sales in July 2025. Its consistent 12.5% market share reflects strong consumer engagement and tactical launches, positioning Tata as a growth contender in passenger vehicles.

4. Mahindra

Mahindra & Mahindra was the only brand whose sales were skyrocketing, and now, after the second quarter, the brand lost its momentum and slipped to fourth position. The brand reported sales of 39,399 units, with Y-o-Y sales down by 9% and a sharp 21% M-o-M decline. As per the report, during the first week of August, news revealed that Mahindra beat Tata Motors, taking the second spot.

However, later, the rumors were cleared that yes, it was defeated, but soon, Tata Motors. Despite these drops, its 12% market share highlights sustained demand for SUV offerings, even with evident inventory and supply pressure.

5. Toyota

Toyota is one of the few brands that is recognized globally for its sustainable driving and reliability. In India, the brand sold around 29,302 units, which is 2.5% more than in August 2024. The brand witnessed a YoY growth, with a steady 0.5% rise MoM and improved market share at 8.9%, sourcing product mix and growing premium segments.

Also Read: New GST Slabs For Cars, Bikes, Electric Vehicles, and How They Impact the Indian Customers—Explained

6. Kia

Kia climbed to the number 6 spot. The Hyundai subsidiary brand, Kia, was able to deliver around 19,608 units. This signifies a subtle 12.9% year-on-year (YoY) surge and 11.4% month-on-month (MoM) setback. Market share narrowed slightly to 6%, as Kia recalibrates its products to address evolving customer preferences in compact and mid-size segments.

7. MG Motor

MG Motor has been stagnant for too long at position 7 in the list. The brand experienced a surge of about 43.9% in year-on-year growth. This is the second-largest sales increase after Skoda. The company was able to sell around 6,578 units in August 2025, which was approximately 2,000 units more than in August 2024.

8. Skoda

The only car brand on the list that surged the Y-o-Y growth rate by a whopping 79.3%. Skoda is at number 8, yet the sales of every Skoda car are increasing day by day. Their best-selling car is the Kylaq, which is soaring high in terms of sales figures. However, the brand has sold around 4,971 units in August 2025, which is double that of August 2024.

Despite a 10.5% monthly drop, its 1.5% market share proves Skoda’s product strategies and value propositions are resonating with Indian buyers seeking European build quality. It is the only car on the list whose sales are increasing among its competitors.

9. Honda

Honda is suffering a lot in the Indian automotive market. Once a sedan king, it is now able to sell only 3,850 units in August 2025. This number is even less when compared to the 5,326 units sold in August 2024. It stands with 27.7% Y-o-Y and 4.9% M-o-M, indicating an urgent need for product refreshes and renewed engagement with its core sedan and crossover customers.

10. Renault

The French carmaker, Renault, is climbing up the ladder slowly. With 3,015 units sold in August 2025, posting a strong 10.1% YoY growth and a strong 17.1% monthly rise. Market share now sits at 0.9%. However, we might see an upward trajectory from the brand after the new implementation of GST reforms becomes applicable.

11. Volkswagen

At number 11, we have Volkswagen on the list. The German brand managed to sell around 2,719 units, indicating a 24% YoY drop along with a 15.3% monthly decline. Hope to witness a positive sales trajectory in the upcoming festive season. VW is currently only able to sell two vehicles in India with specific numbers: the VW Virtus and the VW Tiguan.

12.Nissan

Nissan recorded 1,384 unit sales, down a steep 38.8% YoY and 18.4% MoM. These numbers are so poor that if not altered, the market, Nissan, might shut down its operations in India. Year-on-year its market is slowly diminished. This small percentage of market share indicates that the condition is very serious for the brand as well as for the car market itself. With only 0.4% market share, Nissan is just on the verge of collapse in this competitive market.

13. Citroen

Citroen registered 403 units, declining a substantial 68.4% YoY and 21.4% MoM. The brand’s 0.1% market share underlines intense competition and the challenges of building momentum against its rivals.

14. Jeep

Jeep stands at number 14, the last on the list. The brand is continuously facing severe, disastrous sales that have impacted the whole fleet of Jeep vehicles under the portfolio. Selling only 210 units, down 38.2% Y-o-Y and 15.3% M-o-M.

Also Read: India’s GST Reboot Accelerates the Auto Industry: A Game-Changer for Cars, Bikes & EVs

Conclusion

The cumulative market volume stood at 327,719 units for August 2025, representing a 7.5% drop Y-o-Y and a 5.5% decline MoM. Despite several outcomes, several brands showed resilience and adaptability by diversifying their portfolio under various segments. A few brands like Honda, Jeep, and Nissan should work on their brands’ PR to establish a connection with new-generation customers. This will recalibrate future marketing, product, and dealer strategies, seeking positive sales growth in the Indian car market.