Suzuki 2W March 2024 Sales, Sold 86,164 units in India

Suzuki’s overall performance for FY2024 has witnessed impressive growth of 20.8% with a total 11,33,902 units being sold from April 2023 to March 2024. Compared to the FY2024 production, Suzuki has sold 9,38,371 total units from April 2022 to March 2023.

Domestic sales played a pivotal role in driving this growth, exhibiting a substantial 26.03% growth in fiscal year 2023-24. Although export sales saw a more modest growth rate of 2.54%, this still contributes positively to the company's overall performance.

Suzuki Motorcycle MoM Sales Performance

March 2024 witnessed a marginal 3.43% increase in domestic sales with 86,164 units being sold compared to February 2024, indicating sustained demand momentum. Export sales, on the other hand, experienced a significant surge of 23.87% month-over-month with 17,505 units being sold, suggesting potential recovery or market expansion in international markets.

Overall, March 2024 saw a 6.39% increase in total sales compared to February 2024, reflecting a healthy performance across both domestic and export markets on a MoM basis.

Key Insights and Product Line

• The domestic market remains the primary driver of Suzuki Motorcycle's growth, with consistently strong performance throughout the analysed periods.
• Despite challenges in the export market, particularly in March 2024, the company's overall growth trajectory remains positive, indicating resilience and adaptability.
• Kenichi Umeda's acknowledgment of stakeholders' contributions underscores the collaborative effort driving SMIPL's success and highlights the importance of customer trust and innovation in sustaining market leadership.
• Moreover Suzuki has launched V-Strom 800DE globally. The bike has influenced not only Suzuki’s sales performance of March 2024, but will influence the overall sales performance of upcoming months. 
• Currently in India, Suzuki offers three two-wheeler segments named Motorcycle, Scooter and Big Bikes.
• The motorcycle segment of Suzuki offers Gixxer SF 250, Gixxer SF, and V-Strom SX.
• In the Big Bikes segment the brand offers Katana, Hayabusa, and V-Strom 800DE. 
• For the Suzuki Motorcycle Scooter enthusiasts Suzuki offers Avenis Access 125, Burgman Street, and Burgman Street EX.

CarBike360 Says

Suzuki has achieved impressive sales in Fiscal Year 2023-2024, which was influenced by increasing domestic demand and supported by modest growth in export markets. Despite facing challenges in certain periods, the company's overall performance reflects its strong dominant position in the Indian two-wheeler market. Moving forward, continued focus on innovation, customer satisfaction, and market expansion will turn out game changing strategies for sustaining growth and strengthening Suzuki's market presence.